Meet The Authors

 Maylan Newton

Maylan brings his knowledge, expertise, and experience to every seminar he produces and presents, as well as every business he coaches and consults with. This knowledge base is pulled from real-world experiences as an ASE Master Technician, Service Writer, Service Manager, General Manager, Coach and Consultant, and as a Temp Service Writer in hundreds of Automotive Repair Facilities across the country. As a preferred Instructor for organizations like ASCCA, ASA, ATRA, BIMRS Group, CARS, and the Show Power Training expos, he understands today’s issues within the Automotive Industry. And through his accomplishments and accolades, he has earned the reputation for being the #1 Authority in Professional Sales and Business Management with many industry professionals.

As Maylan shares his experiences, winning formulas, and philosophies for business prosperity, his unique sense in approaching workplace attitudes and procedures further contributes to his success as an educator, coach, and consultant to the industry. Maylan conducts trainings year-round, addressing common problems faced in daily business practices while providing solutions designed to bring about positive change. He has the ability to stimulate and motivate his audience’s focus towards the drive and direction needed in meeting business goals while achieving personal and financial success.

With over 45 years of professional automotive and business experience, Newton has literally “been there and done that.” After working as a technician, service advisor, and manager, he began sharing his experience and knowledge as a business coach for Educational Seminars Institute (ESi), becoming one of the best-known automotive industry trainers and speakers in the United States. As president and CEO of ESi for the past 30 years, Newton combines real-world experience with profit-building takeaways in a humorous and engaging manner that only he can deliver. He has adopted an attitude of servitude, traveling the country to educate shop owners on the key business practices used by today’s most successful auto repair shops.

 Chasidy Rae Sisk

Possessing over 15 years of professional writing and editing experience, Chasidy Rae Sisk has written almost exclusively for the automotive and collision repair industries for the past decade, producing content and copywritten materials for a variety of forums.